Essential Beauty Co.
PREFACE: Brand identity & strategy
Chapter 1: Company naming, brand logo, icons, business card
Chapter 2: Storefront signage and vehicle advertisement (coming soon)
FOREWORD: Before the action, camera and lights, there is an artist needed for all those brides, prom queens, fashion stars, actors and business event speakers that are about to smile wide on the big stage. It’s your professional makeup artists…the Pablos, Fridas and Claudes for your lips, cheeks, chin, eyes and brow.
SETTING: Jessie hails from Ohio and is a glorified HD licensed make-up artist. She provides her talents for the bride’s big day, special events, makeup classes and skincare services. When I met this thrill-junkie-tattoed-hot-pink-lipstick-wearing super pregnant mom, she was glowing with excitement. She is a perfect balance of femininity and edginess that is needed for her profession. She doesn’t clown around, and would never make you look like a clown. Well, I guess unless you wanted to, she’d be more than happy to I’m sure.
“All of those larger-than-life moments simply could not do without the essential skills from your MUAs, hairstylists and photographers. Jessie is truly an artist that will provide that authentic look for you, and she will even go a step further and teach you how to properly DIY when you aren’t under the spotlight.”
